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HOME > About SINTO > POLICY & BRAND > POLICY & BRAND

POLICY & BRAND

SINTO

SINTO in Japanese means New + East. The Japanese character「新」is pronounced "SIN" and express the idea of being New,Advanced and Innovative. 「東」pronounced "TO" represents the Sun rising from the East. It is the corporate culture of "Ever Moving Forward with Vision".

BRAND

SYMBOL

SYMBOL

The SINTO logo symbolizes the dynamic energy of the burning flame. It also represents our hand shake with customers and joint ascent like rising sun.

BRAND SLOGAN & BRAND DESIGN

BLAND SLOGAN & BLAND DESIGN

The red band as a symbol of infinite in the following brand design means "Human bondage" , "Heart" and "Passion". The gray band means our commitment to quality as a manufacturer engaged in the metallurgical industry. Furthermore,the brand slogan "New Harmony >> New Solutions" means our intention to deepen close bondage with, build up a more reliable relationship with, constantly provide a new solution with all interested parties, and contribute to the harmony with the society and the environment on the basis of the brand concept of "Differentiated Technology" and "Reliable Customer Support".

PHILOSOPHY

Human Enrichment & Achievement through Reliable Technology.

Our corporate philosophy is HEART. It is an acronym for Human Enrichment and Achievement through Reliable Technology. Our sincere desires to achieve great success through our world class technology and to deepen close ties and understanding with our customers and business partners are embedded in HEART. Further,HEART contains our firm conviction of pursuing the heartfelt and sincere attitude of service to our customers. "Heart and Conscience of a Manufacturer" allows us to build up the "Ties of Reliability" with all stakeholders.

MISSION STATMENT

Create new value of product technology and share realization & joy of “HEART” with global customers.

CORPORATE ACTS

1.We always deal with the subject steady and progressively.
2.We always make it principle to deepen mutual trust and to act decisively.
3.We always serve the society with sincerity .

LONG TERM VISION

1.Global corporate group sharing pride & confidence of product technology.
2. Human group sharing joy to live and joy to work.

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